The client has gone away for the evening and the krew is eating dinner and talking about… the client.
Is there a compelling case for change?
Is the event necessary or could they have done the work in a traditional way?
Are they as aligned as they seem, or are they just going through the motions?
Is the sponsor really listening to his colleagues or is he planning to shanghai them?
But if we want them to be open with each other, then we have to be just as open with them. So we shot photos of each krew member, wrote these observations as thought bubbles, and left them out for the participants to view over their breakfast
Did we give them permission to say the unsay-able. Or did we pre-empt what might have been a more useful conversation between the paerticipants?